Made for the ‘gram
Our idea of a playground as adults are Instagrammable installations with plenty of photos ops – as proved by pop-up exhibits like The Musuem of Ice Cream and the most recent Chanel Le Rouge pop-up.
YSL has also jumped on the pop-up trend with its Beauty Hotel, where an experiential beauty adventure awaits guests. The YSL Beauty Hotel has traveled to New York, Shanghai, Paris, Tokyo, Hong Kong, Seoul, and will be making its way to Singapore this March. On 16 March, head down to Cherry Discotheque to check into the ritzy and supremely Instgrammable YSL Beauty Hotel.
While YSL has kept mum about the lil’ details, you can expect a gorgeous hotel room to fulfill all your wildest makeup fantasies, neon lights shaped in the iconic YSL logo, and an all-hours lounge for sneaky drinks. There’ll also be plenty of booths full of products where you can play with the beauty brand’s best-sellers like the Rouge Volupté Shine, All Hours Foundation, and the Encre de Peau Cushion Leather Collector’s Edition.
Here’s what went down at the most recent Beauty Hotel in Hong Kong so you can get started on planning your outfits for those pictures!
YSL Beauty Hotel
Date:16 March 2019
Address: Cherry, 133 Cecil Street, Singapore 069535
The first 300 people to sign up will receive a complimentary lipstick.